Green Earth Technologies has signed a two-year commitment to name their Ultimate Biodegradable "green" motor oil (G-OIL™) as the official motor oil of The American Le Mans Series (AMLS) and the International Motor Sports Association (IMSA). G-oil is the world's lowest petroleum, "eco-friendly," and ultimate biodegradable motor oil and is made with American-grown renewable animal fats. This oil has no harsh effects on the environment, and drastically reduces America's dependence foreign oil.

G-OIL will be used in the Series' official G-OIL-logo safety trucks, and will be given prominent advertising display at all Series races, while Green Earth Technologies will also use the AMLS and IMSA logos on all product and publicity materials, as well as on their Web site.

"It is a pleasure to partner with the American Le Mans Series as it embarks on its overall green initiative and redefines racing as a socially conscious sport," said Jeffrey Loch, Co-founder and Chief Marketing Officer. He added, "The Series is synonymous with high performance and aligning G-OIL with those same quality standards, will give consumers the confidence to go green with their own engines."

"Green Earth Technologies' G-OIL and their eco-friendly business model is a perfect match for our series," said American Le Mans Series President and CEO Scott Atherton. "This partnership is perfectly suited for our position as the global leader in green racing which has become a big differentiator for our racing series. We anticipate additional environmentally-focused companies to follow Green Earth Technologies' lead."

--Sue Mead